Retail Variety list allows marketers to target establishments engaged in the retail sales of low to moderately priced goods ranging from paper plates to household cleaners. These professionals rely on resource materials like books, reports, newsletters, and audio tapes to stay abreast of topics like customer acquisition and retention, business management strategies and trending merchandise lines. Along with offline and online publications, these retail professionals purchase products including POS systems and paper or plastic bags to manage daily operations.

 

Reach industry executives, store owners, and managers who sell everyday goods and discount novelties to consumers and bargain hunters. Variety stores, five and dimes and other related establishments carry an assorted line of merchandise at discounted pricing to attract shoppers at all income levels. From local souvenir novelties to personal hygiene products, these stores stock their shelves with cost-effective goods that keep consumers loyal to their store. Professionals in this list download or purchase publications to update their knowledge and skills on inventory management, purchasing and procurement, personnel training, advertising and marketing strategies, and store layout and design. They seek solutions from vendor partners in expanding product lines, building a strong customer base, managing computer networks, protecting consumer personal info, streamlining business processes, and managing order fulfillment. These professionals attend conferences for professional development opportunities and ongoing industry education.

 

Reach Variety Stores Selling: Candies, party favors, paper plates, toys, rugs, snacks, cleaning supplies, paper products, personnel hygiene, cosmetics, novelty items

 

Products and Services Purchased for Business Operation: trade journals, business attire, storage, POS systems, cash registers, display racks, theft reduction devices, display cases, shelving, barcoding devices, clothing racks, cleaning supplies, hand trucks, security cameras, hand and power tools, packaging materials, computers, software, mobile devices, office furnishings and office supplies.

 

Ideal users of this list include: Industry publications, business apparel providers, IT providers, security providers, pharmaceuticals, wholesalers, logistics, event coordinators, software and computer providers, technology providers, insurance providers, recruiters, financial institutions, legal advisors, and credit card issuers.