Marketing and Advertising Communicators Resource reaches professionals whos purpose is to communicate companies' products and services to consumers by creating sales materials, digital ads, radio commercials and more. They are committed to boosting product sales, brand awareness and company image.  They create print and digital ads, perform market research, work closely with sales department, promote positive business relations, develop marketing campaigns, and build customer relations.  Their purpose is to communicate companies’ offerings to consumers, clients, and the general public.  They bridge the gap between companies and their customers. They hold titles of marketing director, brand manager, sales director, public relations manager, art director, communications manager, media coordinator, new business development director, copy editor, and social media manager.

  

Marketing and advertising professionals are tasked with introducing and publicizing new products or services. They research marketplaces and advertise to audiences most likely to purchase. They use marketing and advertising methods like brochures, attractive packaging, digital ads, television infomercials, radio ads, press releases, and case studies. They write content and create graphics and artwork that sell product. They are also responsible for promoting positive company relations by arranging speaking engagements, interviews, and a social media presence. Their efforts increase sales and revenue and builds brand loyalty for customer retention. This audience pursues continuing education opportunities for professional development and to stay current on marketing trends.

  

This list would work well for publishers, newspapers, graphic designers, commercial printers, IT providers, computer manufacturers, consultants, promotional product suppliers, radio stations, event coordinators, apparel providers, staffing agencies, recruiters, financial institutions, continuing education providers, and credit card issuers.