Jobson Optical Masterfile

Jobson Optical Masterfile Mailing List provides marketing professionals with the postal data to subscribers of Jobson Healthcare Information publications – the nation’s premier magazines and literature serving the Optical and Pharmaceutical Industries. Highly responsive professionals in this list seek content, products and services that help them grow their business, acquire new customers and enhance their careers.

SEGMENTS
69,840 Total Universe / Universe Rate $140.00/M
69,840 Active US Subscribers $140.00/M
69,221 Telemarketing + $65.00/M
45,949 Email Addresses $280.00/M

Description

The Jobson Optical Masterfile Mailing List provides marketing professionals with the postal data to subscribers of Jobson Healtcare Information publications – the nation’s premier magazines and literature serving the Optical and Pharmaceutical Industries. Highly responsive professionals in this list seek content, products and services that help them grow their business, acquire new customers and enhance their careers. They specify, authorize or purchase goods ranging from designer frames to vision testing equipment to lens polishing. Reach optometrists, opticians and others affiliated to the field who are often the sole decision makers for their practice. These eye care professionals perform eye exams to detect near or farsightedness and astigmatisms, diagnose and treat eye diseases like glaucoma and fit patients with corrective lenses to bring their eyesight to 20/20. They also prescribe medications for eye injuries and health conditions such as pink eye. Jobson publications provide optical professionals insight on eye surgery advancements, vision testing, patient care, sole proprietorship management, patient care, sales and marketing, health insurance updates and more. They have optometric and ophthalmology practices and work in optical shops, optical labs, or wholesale distributorships.

 

These Optical Industry Professionals purchase products and services such as medical and optometry publications, diagnostic equipment, imaging equipment, surgical instruments, dilation solutions, eye charts, eyeglass cases, disinfectants, eye patches, antibiotics, allergy relief, color vision testing, eye drops, sunglasses, safety glasses, safety glasses, mobile devices, computers, software, office furniture and office supplies

Ideal users of this list include industry publications, optometry supply providers, medical apparel suppliers, health care organizations, imaging equipment providers, sanitizing product suppliers, health insurance providers, pharmaceuticals, continuing education providers, credit card issuers, and office supply providers.   

SELECTS
BUSINESS TYPE $20.00/M
Best Describes Business $20.00/M
Sales Volume $20.00/M
Buy/Specify/Influence $15.00/M
Profession $15.00/M
Number of Practices $15.00/M
Dispense/Franchise/Optical $15.00/M
# of Frames/Sunglasses $15.00/M
Products Dispensed $15.00/M
ADDRESSING
Key Coding $3.50/M
Run Charges $10.00/M
Email $100.00/F

Profile


		
Business Type   (20.00/M)
Dispensing Optician 	24,969 	
Executive at Chain Headquarters 	576 	
Lab Distribution Executive 	243 	
Lab Wholesaler/Distributor 	670 	
Ophthalmologist 	2,915 	
Optical Product Buyer @ Chain HQ 	152 	
Optometrist 	40,537 	
Owner (not Optom/Optician) 	574 	
Regional Retail Manager (not Optician) 	251 	
Retail Manager 	2,121 	

		
Best Describes Business   (20.00/M)
Conventional Chain 	1,542 	
Department Store 	267 	
HMO 	960 	
Mass Nerch/Warehouse Store 	475 	
Multi-Discipline Practice 	1,621 	
OD Affil w/Retail Location 	864 	
Ophthalmologist Prat/Disp 	4,611 	
Optical Lab/Wholesale Dist 	1,298 	
Optical Shop 	20,986 	
Optometric Group Practice 	12,294 	
Optometric Practice 	30,459 	
Other 	1,242 	
Refractive Surgery/Laser Ctr. 	70 	

		
Sales Volume   (20.00/M)
Under $200,000 	10,996 	
$200,001 - $300,000 	5,327 	
$300,001 - $500,000 	7,326 	
$500,001 - $750,000 	9,056 	
$750,001 - $1,000,000 	7,263 	
$1,000,000 or more 	13,788 	

		
Buy/Specify/Influence   (15.00/M)
Contact Lenses 	39,585 	
Equipment,Fixtures & Display 	37,332 	
Frames 	29,854 	
Lenses 	39,169 	
Pharmaceuticals 	30,109 	

		
Profession   (15.00/M)
Ophthalmologist(s) 	4,863 	
Optician(s) 	23,650 	
Optometrist(s) 	32,124 	

		
Number of Practices   (15.00/M)
Single Location 	28,652 	
Multiple Location 	14,947 	

		
Dispense/Franchise/Optical   (15.00/M)
Do you dispense 	43,365 	
Business a Franchise 	1,486 	
Multi-Optical Business 	1,687 	
Refractions Peformed 	18,824 	

Ordering Instructions

  • 5,000 Name Minimum Order $0.00 Minimum Price
  • Net Name is allowed ($10.00/M Run Charge)
  • Please Inquire about Exchange
  • Broker Commission 20% on base
  • Agency Commission 15% on base
  • Please Inquire about Reuse
  • Cancellation fee at $100.00/F: Orders cancelled after merge purge are payable in full. Cancellation fee of $150.00/F plus selects and media fee.
  • Orders cancelled after merge purge are payable in full. All orders are approved on a reciprocal rental. Telemarketing allowed on a case by case basis.