BenefitsPRO Magazine

Published by ALM Media, BenefitsPRO Magazine reaches professionals subscribing to this magazine for relevant topics on group and voluntary insurance products including employee benefit plans. They are predominately independent insurance agents, brokers, planners, and advisors who provide clients with expert insurance advice and sell products like life insurance, disability plans, health insurance, and retirement plans

SEGMENTS
54,007 Total Universe / Universe Rate $225.00/M
54,007 Active Subscribers $225.00/M

Description

BenefitsPRO Magazine reaches professionals subscribing to this magazine for relevant topics on group and voluntary insurance products including employee benefit plans. They are predominately independent insurance agents, brokers, planners, and advisors who provide clients with expert insurance advice and sell products like life insurance, disability plans, health insurance, and retirement plans. They have the purchasing power to buy products for business operation including computers, software, business wear, transportation, electronic devices, office supplies, and office furnishings.

 

These professionals are in the market for accurate news sources, education, and industry events on best practices, analysis, marketing strategies, and client management techniques. BenefitsPRO Magazine reaches out to a broad audience and delivers timely articles on diverse niche topics that include group health, 401K planning, C-suite benefit planning, disease management, dental and vision management, self-funding, retirement trends, and cancer awareness.

 

Subscribers serve a variety of markets including: small business, large business, government, association, and banking. These professionals offer products that provide additional security for their client’s wellbeing and life stages. They provide options like long-term care policies for the elderly, income supplement policies for individuals and families, and health insurance plans with maternity benefits for young families.

 

Professionals are responsive to marketing offers from retailers, direct mail marketers, industry trade publications, tradeshow and event coordinators, government regulators, health care industry, financial industry, credit card issuers, and continuing education providers. Multi-channel marketing is available.

SELECTS
Gender $10.00/M
SCF $15.00/M
Job Title $20.00/M
State $15.00/M
Zip $15.00/M
Type of Agent $15.00/M
Firm Works with Groups in the Following Sizes $20.00/M
Number of Years Involved In Selling $20.00/M
ADDRESSING
Key Coding $3.50/M
P/S Labels $15.00/M
RUN CHARGE $10.00/M
EMAIL $100.00/F

Profile


Job Title   (20.00/M)
Advisor 	9,881 	
Agent 	11,434 	
Broker 	8,096 	
Consultant 	13,332 	
Planner 	1,254 	

		
Type of Agent   (15.00/M)
Independent 	24,980 	
Semi-Captive 	2,691 	
Captive 	4,411 	

		
Firm Works with Groups in the Following Sizes   (20.00/M)
100 lives and under 	32,499 	
101 to 1000 lives 	12,317 	
1001 to 5000 lives 	6,049 	
5001 0r more lives 	4,436 	

		
Number of Years Involved In Selling   (20.00/M)
1-3 years 	2,009 	
4-10 years 	5,023 	
11-15 years 	4,244 	
16-20 years 	4,481 	
21 + years 	16,362

Ordering Instructions

  • 5,000 Name Minimum Order $0.00 Minimum Price
  • Net Name is allowed ($10.00/M Run Charge)
  • Please Inquire about Exchange
  • Broker Commission 20% on base
  • Agency Commission 15% on base
  • Please Inquire about Reuse
  • Cancellation fee at $100.00/F: All orders are approved on a reciprocal rental. Orders cancelled prior to merge are subject to a $100 flat cancellation fee plus any applicable production charges. Orders cancelled after merge purge are payable in full.