ABOUT US

Statlistics is a list management and brokerage firm dedicated to, and defined by, the talent, knowledge, and dynamic attitude that come with the company’s veteran experience.


BUSINESS-TO-BUSINESS LISTS

Business-to-business publications remain one of our most valuable list segments. These lists are predominantly made up of qualified subscribers and have controlled circulation making...


CONSUMER LISTS

Our extensive collection of consumer lists encompasses just about any market, and this versatility allows us to cross-sell each list to a segment that may not initially have thought...

About Us

Statlistics is a list management and brokerage firm dedicated to, and defined by, the talent, knowledge, and dynamic attitude that come with the company’s veteran experience. Since 1983, Statlistics has taken an innovative approach to an age-old concept, and with great success.

Our Mission
At Statlistics, we pride ourselves on partnerships; with each other, with other industry players, and, most importantly, with our clients. When it comes to list management, we take a look at each client's individual needs and tailor a plan that combines creative promotions, trade show presence, and advertising in various forms of media in a way that results in maximum exposure and maximum list rental revenue.

In the brokerage sector, we are fast to provide in-depth recommendations that identify primary, secondary, and nontraditional markets, delivering an outside-the-box solution that provides an endless supply of marketing opportunities to both new and mature businesses.

The second thing we focus on is communication, and, if you ask us, there can never be enough of it. With offices in Connecticut, Chicago, and Los Angeles, we are constantly mobilizing ourselves and our ideas and reaching out to new and old clients to bolster their revenue, as well as their overall experience with the company. We go out of our way to maximize communication both internally and externally. We make sure that we provide each and every one of our clients with the maximum exposure at industry events.

A long way from the five employees it began as, Statlistics has grown right along with the direct marketing industry. The entire staff has a thorough understanding of the postal, email, and telemarketing marketplaces, and an unquenchable need to succeed that has driven us to build and maintain our reputation as one of the most innovative, responsive, and respected firms in the industry. We strongly believe that our success is our clients’ success, and this principle is reflected in all that we do.

List Management

With over 2000 lists and alternative media programs under Statlistics management, our list managers are constantly developing new and original ideas that make sure our clients receive maximum visibility, personalized service, and top notch results. No two lists are the same, and no two list marketing and sales campaigns can be the same, either. Our strategies offer comprehensive, competitively safe marketing and sales programs with careful consideration paid to client objectives. We are constantly looking to cross-sell our response lists and compiled lists, providing a healthy mix of Stat compiled properties when appropriate. Each move we make is with the intent of assuring that our services deliver maximum marketing exposure and list rental income to all of our clients.

Business-to-Business Lists

When Statlistics began, business-to-business list management was our biggest sector, and even though we've grown quite a bit since then, we still take special care to excel in this area. Our B2B clients include some of the best known publishers in their varied industries, and their lists are the perfect tool to target the specified professionals that you are looking for in just about any niche market. Our business postal, telephone, and email lists reach leading members of the industries and fields associated with automobiles, medical and health, building and construction, electronics, technology, publishing, and communications. We are able to take job title, business size, education, and industry all into account when working for you to find the ideal B2B list to pinpoint your audience.

Niche targeted business-to-business publications remain one of our most valuable list segments. These lists are predominantly made up of qualified subscribers, and they have controlled circulation, making it possible to target the exact group that you are looking for. Our business lists are comprised of multi-title niche publishers just as recognizable as those in the consumer sector, including Advantage Business Media, Hanley Wood, Pennwell, Bobit, Babcox, Institutional Investor, Lebhar-Friedman, Cambridge Healthtech Institute, Summit, Ascend Media, Virgo, Wicks, and NewCentury Direct.

Consumer Lists

Our extensive collection of consumer lists encompasses just about any market, and this versatility allows us to cross-sell each list to a segment that may not initially have thought it applicable. Our consumer lists are published by some of the most recognizable names in the industry including American Media, Inc., Action Pursuit Group LLC, Investor’s Business Daily, Billian/Transworld Publishing, Hearst, Hemmings Motor News, Network Communications, Inc., and The Weider History Group.

Our consumer lists truly span a large spectrum regarding their subjects, which means, more than likely, we have the ideal list to target any consumer market, and we have  experience working with the kind of list you're trying to sell. Interested in affluent buyers, or those living an upscale lifestyle? We have the list. Boats, cars, sports, antiques, Hollywood gossip--we've seen them before. No matter what your interests, from antiquing to guns, cooking, fishing, working out, history, or playing the guitar, Statlistics' consumer lists can help. With such a variety of clients, there are few publications that we are unfamiliar with. This allows us to use our veteran knowledge and experience to guarantee that you come out on top. We zealously make sure that each of our management clients sees not only sufficient, but outstanding marketing and exposure.

Marketing

Consider the marketing team your voice. After the marketing plan is finalized with the client, the marketing team begins to carry out the plan. This is accomplished first by issuing press releases to all major industry publications, in order to create awareness. To guarantee maximum exposure and list rental revenue, Statlistics uses a combination of trade advertising, direct mail, solo and affinity promotions, broadcast fax/email and tradeshows. As a Statlistics client, you can expect an innovative program that includes branding, cross-selling and aggressive marketing.

Currently, Statlistics advertises in several industry publications, including Direct, Multichannel Merchant, Circulation Management, Folio, DM News, Catalog Success and Target Marketing, with additional advertising in several online trade newsletters. We utilize creative campaigns to increase the visibility of our clients, and their business. Placement in both paper and online directories are also part of our marketing plans. Brokers and direct marketers alike know where to look when they need postal, email and telemarketing lists--Statlistics!

Statlistics exhibits in more than 20 direct marketing and vertical trade shows and conferences per year. Sponsoring special events and scheduling face-to-face meetings is always a priority. We make sure to represent not only Statlistics, but each of our management clients.

Keeping our clients best interests in mind is always paramount. Key decision makers, brokers, past mailers and prospective mailers are targeted with direct mail, email and personalized fax promotions and telemarketing.