GOVERNMENT EXECUTIVE MAGAZINE                       USAGE
                                                    EMAIL LINK    

    75,856  Total Subscribers       $150/M          -----------DATE----------
    16,458  Email Addresses (See Email Datacard)    May 2008                 
                                                                             
"Government's Business Magazine"                    -----MINIMUM-ORDER-------
                                                    5,000                    
Government Executive Magazine is the authoritative                           
business publication for mid to senior-level        ----------MEDIA----------
federal managers.  The twice-monthly magazine has   100% Controlled Circ.    
staked its reputation on delivering top-flight                               
management news and analysis to the government      --------GENDER-----------
leadership community.                               Can Select               
                                                                             
Government Executive keeps government leaders       -------ADDRESSING--------
abreast of critical technology solutions. It        4UP Cheshire        N/C  
offers insight into new innovations, and best       PS Labels           $15/M
practices for getting the most out of technology    Magtape             $25/F
investments.                                        Diskette            $75/F
                                                    E-Mail Transmission $75/F
JOB FUNCTION:                                       Keying              $ 3/M
    Agency Leadership                11,500                                  
    Business & Operations Mgmt.      22,865         ------SELECTIONS---------
    Legislative                       3,481         State/SCF/Zip       $10/M
    Technology Mgmt                  11,198         Gender              $10/M
    Financial Mgmt                   10,537         Job Function        $15/M
    Human Resources Mgmt.             4,333         Government Agencies $15/M
    Priv Sec Supp: Gen/Corp. Mgt.     4,364         Purchasing Infl.    $25/M
    Priv Sec Supp: Sales/Bus Dev Mgmt 1,960         Employee Rank       $15/M
    Priv Sec Supp: Program Mgt.       2,875         Purchasing Volume   $15/M
    Other                               222         Run Charges         $10/M
                                                                             
GOVERNMENT AGENCIES:                                Sample Mailing Piece     
    Exec. Office of the President      924          Required                 
    US Dept. of -                                                            
     Agriculture                     3,586          20% Commission to        
     Commerce                        1,600          Recognized Brokers       
     Education                         479                                   
     Energy                          1,376          All orders are approved  
     Health/Human Service            4,375          on a reciprocal rental.  
     Homeland Security               3,573                                   
     Housing/Urban Dev.                873          Orders cancelled prior to
     Interior                        2,075          merge are subject to a   
     Justice                         2,275          $50 flat cancellation fee
     Labor                           1,117          plus any applicable      
     State                           1,055          production charges.      
     Transportation                  2,495          Orders cancelled after   
     Treasury                        2,344          merge purge are payable  
     US Environmental Protect Agency 1,546          in full.                 
     US General Services Admin.      1,555                                   
     Natl Aeronautics & Space Admin  1,462                                   
     US Postal Service                 752                                   
     US Dept of Veterans Affairs     3,430                                   
     US Office of Personnel Mgmt       384                                   
     DOD/Office at Sec/Joint Commds  4,051                                   
    DOD/US-                                                                  
     Air Force                       5,256        
     Army                            8,908        
     Navy                            5,646        
     Other Military                    156        
     Federal/Legislative/Branch      2,435        
     Other Independent Agencies      2,595        
                                                  
PURCHASING INFLUENCE:                             
    Consulting Services             28,328        
    Education/Training              27,967        
    Travel Services                 12,669        
    Office Equipment                22,323        
    Financial Services              14,483        
    Technology Products & Services                
     Computer Hardware/Software     41,163        
    Laboratory, Scientific and                    
     Medical Products                4,264        
    Law Enforcement                  3,493        
    Outsourcing Services of                       
     Government Work                18,909        
    Real Estate & Office Space       2,691        
    Vehicles                         2,973        
    Other                           14,661        
                                                  
EMPLOYEE RANK:                                    
    Major/LT Commander                 645        
    LT Colonel/Commander             1,120        
    Colonel/Captain                  1,689        
    General/Admiral                    652        
    GS-12 ($49,960 - $64,950)       12,865        
    GS-13 ($59,500 - $77,200)       14,830        
    GS-14 ($70,200 - $91,200)       13,692        
    GS-15 ($82,500 - $107,360)      13,789        
    Senior Exec. Srvs. ($113,000+)   6,810        
                                                  
PURCHASING VOLUME:                                
    Under $100,000                  14,872        
     $100,000 - $499,999             8,085        
     $500,000 - $999,999             7,039        
   $1 Million - $499,999             7,532        
   $5 Million - $10 Million          6,498        
   Over 10 Million                   7,437        


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