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INVESTOR'S BUSINESS DAILY USAGE 652,781 Masterfile $165/M -----------DATE---------- 55,235 3 Month Active Hotline $185/M Updates Monthly 173,532 Subscribers $175/M 139,082 3 Month Trial Responders $120/M ------MINIMUM-ORDER------ 249,026 6 Month Trial Responders $110/M 5,000 24,299 6 Month Paid Expires $100/M Catalog Rate $110/M -------UNIT-OF-SALE------ Political Fundraising $100/M $189.00 / 6 Months Fundraising Rate $ 75/M $295.00 / 1 Year Credit Card $110/M $489.00 / 2 Years $658.00 / 3 Years Launched in 1984, INVESTOR'S BUSINESS DAILY provides concise daily reporting on important ----------MEDIA---------- business, economic, technical, and international DM/Space Ads/Radio/TV/ news. Every day, INVESTOR'S BUSINESS DAILY Internet features comprehensive financial and market data on over 10,000 stocks. Subscribers are educated, ---------GENDER--------- affluent, techno-savvy, and self directed. They 75% Male have influential corporate positions, active 10% Female lifestyles, a strong interest in technology, and Can Select substantial investment portfolios. --------ADDRESSING------- Reader Demographics: 4UP Cheshire N/C Median age is 52.1 PS Labels $10/M $145K Average household income Magtape $35/F $1.1MM average net worth Diskette $75/F 59% Top management positions EMail Transmission $75/F 44% Owner/partners Keying $ 5/M 62% Make major business purchasing decisions 92% Own primary residences --------SELECTIONS------- 23% Own vacation homes State $10/M Travel for Business/Pleasure- SCF $10/M 79% Domestic 57% Foreign Zip $10/M Gender $10/M Home Address $10/M Run Charges $10/M All orders are approved on a reciprocal rental. Orders cancelled prior to merge are subject to a Sample Mailing Piece $50 flat cancellation fee plus any applicable Required production charges. Orders cancelled after merge-purge are payable in full. 20% Commission to Recognized Brokers Contact Statlistics List Management for More Information 69 Kenosia Avenue Danbury, CT 06810 Phone: 203-778-8700 Fax: 203-778-4839 |
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