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RESEARCH MAGAZINE USAGE 89,585 Active Subscribers $135/M -----------DATE---------- 87,507 Telemarketing $135/M+$65/M August 2010 "Helping Advisors Help Their Clients" ------MINIMUM------------ 5,000 Research Magazine, published by Highline Media, is a controlled publication written for financial -----UNIT-OF-SALE-------- planners and brokers. Reach Financial Planners N/A and Financial Advisors seeking news, information, research, and practical help they need to better --------GENDER----------- serve their clients. They are Independent, 88% Male Regional Financial Planners/Advisors and National 12% Female Brokers/Advisors at full-service firms. Research Magazine serves the financial planner/investment ---------MEDIA----------- advisor and securities broker/dealer community. Controlled Circulation It is their investment habits and account values --------ADDRESSING------- that lead the investment scene. These subscribers 4UP Cheshire N/C control $6.4 trillion for over 30 million PS Labels $15/M investors. They direct $1.75 trillion into Magtape $35/F investment products. Over 56% of the readership Diskette $75/F work for National Full Service investment E-Mail Transmission $75/F companies. Keying $ 3/M Demographic Profile: --------SELECTIONS------- Average Age - 49.5 years State $10/M Average personal pre-tax income $155,000 SCF $10/M Household income tops $209,400 Zip $10/M 91% College Degree or higher Gender $15/M Telemarketing $65/M Financial Professionals: Job Function $15/M 53% Investment Advisors Primary Business $15/M 93% Registered Reps Type of License $15/M Total Assets $15/M Type of Products Sold: Employee Size $15/M Licensed to sell - Sales Volume $15/M 98% Stocks and bonds SIC Codes $15/M 80% Annuities Run Charges $10/M 89% Options 78% Insurance Sample Mailing Piece PRIMARY BUSINESS: Required National Wirehouse 34,915 Regional Brokerage 13,008 20% Commission to Independent Brokerage 15,028 Recognized Brokers Registered Investment Advisory 7,882 Financial Planning 8,470 Bank Brokerage 5,350 Other 5,005 JOB FUNCTION: Bank Investment Sales 1,153 Stock Broker 2,083 Senior Management 4,157 Financial Planning 1,308 Branch Management 3,730 Registered Advisor 1,105 Sales Associate 3,330 Other 1,317 TOTAL ASSETS UNDER MGMT: $50 million - $99.9 million 7,676 $25 million - $49.9 million 7,664 Under $24.9 million 7,447 $100 million - $249.9 million 6,131 $250 million - $499.9 million 2,240 $500 million+ 2,543 EMPLOYEE SIZE: 1 - 4 2,956 5 - 9 948 10 - 19 1,093 20 - 49 2,075 50 - 99 1,277 100 - 249 810 250 - 499 82 500 - 999 32 1,000+ 20 SALES VOLUME: $ 1 - $ 499,999 2,130 $ 500,000 - $ 999,999 375 $ 1,000,000 - $ 2,499,999 372 $ 2,500,000 - $ 4,999,999 159 $ 5,000,000 - $ 9,999,999 158 $ 10,000,000 - $ 99,999,999 351 $ 100,000,000 - $499,999,999 67 $ 500,000,000 - $999,999,999 16 $1,000,000,000+ 41 TYPE OF LICENSES HELD: Series 7 - Registered Re. 42,623 Series 9 & 10 - Manager Supervising Branch with a Series 7 4,952 Series 24 - Branch Supervisor with a Series 63, 65 & 7 8,019 Series 6 - Mutual Funds & Variable Annuities 11,158 Series 26 - Supervisor Manager Investment/Annuity Comp 2,356 Series 65 - Investment Advisor 22,490 CFP - Certified Financial Planner 8,533 CHFC/CLU - Charter Financial Consultant/Charter Life Underwriter 2,821 CPA - Certified Public Accountant 2,301 Other 10,391 All orders are approved on a reciprocal rental. Orders cancelled prior to merge are subject to a $100 flat cancellation fee plus any applicable production charges. Orders cancelled after merge purge are payable in full. Contact Statlistics List Management for More Information 69 Kenosia Avenue Danbury, CT 06810 Phone: 203-778-8700 Fax: 203-778-4839 |
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