GOVERNING MAGAZINE EMAIL                            USAGE
                                                    POSTAL LINK    

    6,734   Email Addresses     $320/M              -----------DATE----------
            + Deployment Fee    $120/M              August 2008              
                                                                             
Reach those who have opted-in to receive email      -----MINIMUM-ORDER-------
messages for solicitation.                          5,000                    
                                                                             
Governing is a monthly magazine whose audience is   ----------MEDIA----------
state and local government officials including      95% Controlled Circ.     
governors, legislators, mayors, city managers,      5% Paid                  
council members and other elected, appointed                                 
career officials.  They are the men and women who   ------SELECTIONS---------
set policies for the day-to-day operations of       State, SCF, Zip     $10/M
cities, counties and special districts.             Level of Government $20/M
                                                    Level of Position   $20/M
Governing's readers also include journalists,       Job Function        $20/M
academics, and involved citizens with an interest   Government Position $20/M
in the governments closest to them.                 Population of Area  $20/M
                                                    Purchase Influence  $25/M
LEVEL OF GOVERNMENT:                                                         
    State                                2,371      ---TRANSMISSION-RATES----
    City/Town                            2,437      * HTML              $50/F
    County                               1,552      * Tracking available     
    Regional/Special District              256        upon request           
                                                    * Transmission: 24       
LEVEL OF POSITION:                                    working hours after    
    Executive & Command                  1,758        test approval          
    Senior Management                    1,474      * All transmissions must 
    Legislative                            567        be completed through   
    Agency/Department/Division Mgmt.     1,506        Statlistics            
    Professional/Career Mgmt.            1,300                               
                                                    ---ADDITIONAL-CHARGES----
JOB FUNCTION:                                       * 1 test included        
    Exec. Management/Policy Direction    1,798      * Each addtl retest $50/F
    Legislative                            603      * Personalization        
    Finance/Taxation/Budget/Auditing       904        available upon request 
    Information Technology/                           @ $10/M                
     Telecommunications                    382                               
    Public Works/Transportation            348      Sample Mailing Piece Req 
    Environment/Energy/Parks &                                               
     Recreation                            165      20% Commission to        
    Planning/Economic Development          331      Recognized Brokers       
    Public Safety/Law Enforcement/                                           
     Emergency Services                    456      Can Spam Suppression     
    Courts/Correction                      162      Required - Inquire for   
    Health/Welfare/Social Services/                 Pricing                  
     Housing                               337                               
    Education/Library Service              105      Domain Suppression       
    Workforce Development/Employment/               Required - Inquire for   
     Agency/Branch/Labor                   151      Pricing                  
    General Services/Admin/Operations/            
     Purchasing                            515    
    Other                                  387    
                                                  
GOVERNMENT POSITION HELD:                         
    Elected                              1,127    
    Appointed                            2,140    
    Civil Service/Career Mgmt.           2,909    
    Other                                  452    
                                                  
POPULATION OF THE AREA SERVICED:                  
            1 -  24,999                    956    
       25,000 -  49,999                    669    
       50,000 -  99,999                    712    
      100,000 - 499,999                  1,127    
      500,000 - 999,999                    717    
    1,000,000+                           2,424    
                                                  
PURCHASE INFLUENCE:                               
    Computers/Hardware                   4,494    
    Software                             4,387    
    Telecom/E-Mail/Internet              3,134    
    Office Equipment                     4,522    
    Finance/Investing/Cash Mgt.          2,088    
    Consulting/Management Services       3,068    
    Transportation/Fleets                2,336    
    Public Works/Infrastructure          2,226    
    Environmental Management             1,908    
    Privatization/Contract Services      2,314    
    Travel                               2,224    
    Insurance                            1,699    
    Other                                  274    
                                                  
                                                  
List file is CAN SPAM Compliant.                  
                                                  
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purge are payable in full.                        


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