POLICE - THE LAW ENFORCEMENT MAGAZINE EMAIL         USAGE    
                                                    POSTAL LINK    

    18,915      Email Addresses     $250/M          ----------DATE-----------
                + Deployment Fee    $120/M          August 2011              
                                                                             
Published monthly by Bobit Business Media, Police:  -----MINIMUM-ORDER-------
The Law Enforcement Magazine is North America's     5,000                    
leading periodical for working police officers of                            
all ranks. Each issue of Police contains            ----------MEDIA----------
thought-provoking features, law enforcement news,   Direct Mail              
tactical instruction, officer survival tips, as                              
well as reviews and roundups of weapons, gear, and  --------SELECTIONS-------
technology.                                         State               $10/M
                                                    SCF                 $10/M
Because Police is written and edited to appeal to   Zip                 $10/M
all law enforcement officers, its readership        Type of Agency      $15/M
includes chiefs, commissioners, sheriffs, patrol    Job Title           $15/M
officers, tactical officers, detectives, federal    Employee Size       $15/M
agents, school officers, corrections officers, and  Sales Volume        $15/M
other law enforcement personnel.                                             
                                                    -----TRANSMISSION-RATES--
TYPE OF AGENCY:                                     * HTML              $50/F
    Municipal                   8,472               * Tracking available     
    County                      3,422                 upon request           
    State                       1,302               * Transmission: 24       
    Federal                       910                 working hours after    
    Private/Security              636                 test approval          
    Academy/School/Training       495               * All transmissions must 
    Police Eqpt Manufacturer       74                 be completed through   
    Corrections                   112                 Statlistics            
                                                                             
JOB TITLE:                                          -----ADDITIONAL-CHARGES--
    Chief/Commissioner/                             * 1 test included        
      Sheriff                   3,662               * Each addtl retest $50/F
    Law Enforcement Officer/                        * Personalization        
     Deputy                     6,956                 available upon request 
    Other                       1,415                 @ $10/M                
    Director/Dept. Head           596                                        
    Detective/Investigator/                                                  
     Inspector                    973               Sample Mailing Piece     
    Captain/Commander/Major       846               Required                 
    Training Officer/Corporal     571                                        
    Chrmn/CEO/Pre/Owner           319               20% Commission to        
    Sergeant/Lieutenant         2,721               Recognized Brokers       
    Special Agent/Federal                                                    
     Agency                       335               Can Spam Suppression     
                                                    Required - Inquire for   
BUY/SPECIFY OR INFLUENCE:                           Pricing                  
    Weapons & Accessories       5,277                                        
    Personal Equipment/Uniform  5,292                                        
    Technology                  3,961             
    Training                    4,872             
    Vehicles                    2,787             
                                                  
                                                  
List file is CAN SPAM Compliant.                  
                                                  
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