FLEX                                                USAGE

    46,058  Active Subscribers  $105/M              -----------DATE----------
     7,733  3 Month Hotline     +$11/M              September 2008           
    22,822  6 Month Hotline     +$ 5/M              (Counts through 8/08)    
    30,313  Male Subscribers    +$10/M              (updates monthly)        
    16,649  Direct to Publisher +$10/M                                       
    43,080  Paid Subscribers    +$10/M              -------MINIMUM ORDER-----
    25,952  Direct Mail Sold    +$10/M              10,000                   
    14,663  12 Mo. Expires       $75/M                                       
            Fundraising Rate     $75/M              -------UNIT OF SALE------
            Catalog Rate         $80/M              $39.97 12 Issues         
                                                                             
FLEX, the recognized leader in its field, delivers  -----------MEDIA---------
information about nutrition and training to the     Direct Response          
avid bodybuilder. As the official magazine of the                            
International Federation of Bodybuilding, Flex      ----------GENDER---------
focuses on workouts, training techniques,           78% Male                 
nutritional discoveries presented by athletes of     9% Female               
the bodybuilding industry, and all major                                     
competitions.                                       --------ADDRESSING-------
                                                    4UP Cheshire          N/C
The Flex subscriber is devoted to his or her        PS Labels           $10/M
physique. They are dedicated fitness enthusiasts,   Magtape             $25/F
serious athletes, and avid sports fan and are       Diskette            $75/F
willing to work to the full potential in order to   E-Mail Transmission $75/F
maximize their physical strength and appearance as  FTP                 $75/F
well as their mental health. Flex readers are open  Cartridge           $25/F
to new pharmaceutical innovations that contribute   Keying              $ 3/M
to this superb physical condition and are                                    
interested in learning about any new workout or     --------SELECTIONS-------
weight plan that will enhance their body type or    State               $10/M
mental strength.                                    SCF                 $10/M
                                                    Zip                 $10/M
American Media, Inc. (AMI) is the leading           DTP                 $10/M
publishing company in the celebrity journalism and  Gender              $10/M
health & fitness categories.                        1 Month HL          $16/M
                                                    Paid                $10/M
Demographics/Lifestyle Data:                        Source              $10/M
    Median Age: 36                                  Age                 $11/M
    Median HHI: $55,000                             Income              $11/M
    Attended College 32.63                          Credit Card Holders $11/M
                                                    Lifestyle           $11/M
                                                    Run Charges         $10/M
                                                                             
All orders are approved on a reciprocal rental.                              
                                                    Sample Mailing Piece     
Orders cancelled prior to merge are subject to a    Required                 
$50 flat cancellation fee plus any applicable                                
production charges.  Orders cancelled after merge   20% Commission to        
purge are payable in full.                          Recognized Brokers       


Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

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