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FIT PREGNANCY USAGE 9,804 Active Subscribers $105/M -----------DATE---------- 5,371 6 Month Hotline +$ 5/M January 2012 7,338 Female Subscribers +$10/M (Counts through 12/11) 7,670 Direct to Publisher +$10/M (updates monthly) 8,921 Paid Subscribers +$10/M 9,218 Direct Mail Sold +$10/M -------MINIMUM ORDER----- 16,614 12 Mo. Expires $ 75/M 5,000 Fundraising Rate $ 75/M Catalog Rate $ 80/M -------UNIT OF SALE------ $14.97 6 Issues "Healthy Mom, Healthy Baby" -----------MEDIA--------- FIT PREGNANCY comes from the editors of Shape Direct Response magazine and is dedicated to helping women continue their healthy and active lifestyles ----------GENDER--------- during and after pregnancy. The women subscribing 85% Female to the magazine are both first-time and experienced mothers-to-be, and they are interested --------ADDRESSING------- in the information regarding nutrition, health, Diskette $75/F body issues, fitness, baby care, parenting, E-Mail Transmission $75/F marital relationships, sibling relationships, FTP $75/F fashion, baby care, baby gear, and sex as they Keying $ 3/M apply to the upcoming new member of the family. --------SELECTIONS------- Reach both pre-natal and post-natal women who State $10/M embrace the concept of family and are generally SCF $10/M healthy and fit whether they are pregnant or not. Zip $10/M They embrace the concept of family and find DTP $10/M importance within family values and are both Gender $10/M stay-at-home moms and working mothers. They are Paid $10/M interested in clothing and style for both Source $10/M themselves and their baby, as well as in the Age $11/M latest beauty, hair, and skin care techniques and Income $11/M workout routines that will ensure the utmost in a Run Charges $10/M healthy, active lifestyle. Demographics/Lifestyle Data: Sample Mailing Piece Median Age 30 Required Median HHI: $76,050 85% College Educated 20% Commission to 62% of subscribers are first-time Recognized Brokers parents/parents to be 82% age is between 18-34 American Media, Inc. (AMI) is the leading publishing company in the celebrity journalism and health & fitness categories. Statlistics is also offering lead-generation opportunities on this file. Please contact us today for more information, including pricing, availability, or to submit clearances. This is another great way to prospect to these dynamic, responsive subscribers. All orders are approved on a reciprocal rental. Orders cancelled prior to merge are subject to a $100 flat cancellation fee plus any applicable production charges. Orders cancelled after merge purge are payable in full. Contact Statlistics List Management for More Information 69 Kenosia Avenue Danbury, CT 06810 Phone: 203-778-8700 Fax: 203-778-4839 |
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