GO BOATING MAGAZINE                                 USAGE

    86,465  Last 12 Month Active Subs       $105/M  -----------DATE----------
    13,471  Last 12 Month Expires           $ 75/M  October 2007             
                                                                             
This publication was purchased by Duncan McIntosh   ------MINIMUM------------
please refer to the Boating World datacard.         5,000                    
                                                                             
"Where Growing Brands Find More Qualified Buyers"   -----UNIT-OF-SALE--------
                                                    N/A                      
Go Boating is written to satisfy the needs of                                
intermediate and advanced boaters, while at the     --------GENDER-----------
same time providing information to novices eager    92.8% Male               
to advance their skills.  This publication is                                
dedicated to power boat owners of vessels 14' to    ---------MEDIA-----------
34'.                                                100% Direct Mail         
                                                                             
Articles include routine service, maintenance,      --------ADDRESSING-------
boat handling tips and performance reviews on       Magtape             $25/F
boats and products related to boating.              Diskette            $75/F
                                                    E-Mail Transmission $75/F
Reach this upscale audience for all your consumer   Keying              $ 3/M
offers today.                                                                
                                                    ------SELECTIONS---------
Demographics:                                       State               $10/M
    $132,197 Average income                         SCF                 $10/M
    $1,150,755 average net worth                    Zip                 $10/M
    96% own a boat                                  Gender              $10/M
    2.1 boats per household                         Run Charges         $10/M
    37.4% plan to purchase a boat within 12 months                           
    51.5 Average age                                                         
                                                    Sample Mailing Piece     
                                                    Required                 
All orders are approved on a reciprocal rental.                              
                                                    20% Commission to        
Orders cancelled prior to merge are subject to a    Recognized Brokers       
$50 flat cancellation fee plus any applicable     
production charges.  Orders cancelled after merge 
purge are payable in full.                        


Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

Previous Page