GEN Y/MILLENNIALS 1977-1998 FROM BASSMASTER                 

     30,741 Active Subs age 18-33  $100/M+$11/M     -----------DATE----------
            Catalog Rate           $ 85/M           June 2011                
            Fundraiser Rate        $ 75/M                                    
                                                    -------MINIMUM ORDER-----
The children of the Baby Boomers are your BEST      5,000                    
source for a responsive buying "group".  These                               
individuals age 18 to 33 year olds have grown up    -------UNIT OF SALE------
with the internet, cell phones, video and computer  $25.00 Year              
games and are used to having access to everything.                           
                                                    -----------MEDIA---------
Sometimes called "The Entitled Generation", they    Direct Mail              
are a mailer's best friend.                                                  
                                                    --------ADDRESSING-------
They are the consummate consumers - buying the      4UP Cheshire          N/C
newest in electronics, videos, gaming, apparel,     PS Labels           $15/M
credit cards, automobiles and more.                 Magtape             $25/F
                                                    Diskette            $75/F
B.A.S.S has over half-a-million members, making it  E-Mail Transmission $75/F
the world's largest bass fishing organization.      Keying              $ 3/M
Since it began in 1967, B.A.S.S has become a                                 
publishing giant consisting of Bassmaster           --------SELECTIONS-------
Magazine, BASS Times, Fishing Tackle Retailer, and  State               $10/M
Junior Bassmaster Magazine. Through an array of     SCF                 $10/M
tournaments, clubs, youth programs, aquatic         Zip                 $10/M
resource advocacy, magazine publishing and          Interest            $15/M
multimedia platforms, B.A.S.S offers the largest    Gender              $10/M
selection of related services in the industry.      Recency, L3M        $15/M
Each of these mediums allows its members to keep    Recency, L6M        $10/M
up with the latest tools and techniques to help     Recency, L12M       $ 5/M
them become the most successful bass fisherman and  Age                 $11/M
anglers.                                            Run Charges         $10/M
                                                                             
                                                                             
All orders are approved on a reciprocal rental.     Sample Mailing Piece     
                                                    Required                 
Orders cancelled prior to merge are subject to a                             
$100 flat cancellation fee plus any applicable      20% Commission to        
production charges.  Orders cancelled after merge   Recognized Brokers       
purge are payable in full.                        

Contact Statlistics List Management for More Information
69 Kenosia Avenue Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

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