GENERATION X:  1965-1976 FROM BASSMASTER                    

   61,838   Active Subs Age 34-45   $100/M+$11/M    -----------DATE----------
            Catalog Rate            $ 85/M          June 2011                
            Fundraiser Rate         $ 75/M                                   
                                                    -------MINIMUM ORDER-----
Reach the children of the silent generation.  They  5,000                    
were raised in privileged homes and pampered                                 
compared to their post-war counterparts.  They are  -------UNIT OF SALE------
dynamic consumers who were introduced to the        $25.00 Year              
Internet at an early age and actively use this                               
medium as a part of their regular routine. This     -----------MEDIA---------
age group has settled down, they have busy          Direct Mail              
careers, purchased their first or second home, and                           
have growing families of their own.                 --------ADDRESSING-------
                                                    4UP Cheshire          N/C
They respond well to many offers, including         PS Labels           $15/M
financial planning, insurance, automobile,          Magtape             $25/F
fashion/apparel, home decor, gardening, home        Diskette            $75/F
improvement, children's merchandise, and travel.    E-Mail Transmission $75/F
                                                    Keying              $ 3/M
B.A.S.S has over half-a-million members, making it                           
the world's largest bass fishing organization.      --------SELECTIONS-------
Since it began in 1967, B.A.S.S has become a        State               $10/M
publishing giant consisting of Bassmaster           SCF                 $10/M
Magazine, BASS Times, Fishing Tackle Retailer, and  Zip                 $10/M
Junior Bassmaster Magazine. Through an array of     Interest            $15/M
tournaments, clubs, youth programs, aquatic         Gender              $10/M
resource advocacy, magazine publishing and          Recency, L3M        $15/M
multimedia platforms, B.A.S.S offers the largest    Recency, L6M        $10/M
selection of related services in the industry.      Recency, L12M       $ 5/M
Each of these mediums allows its members to keep    Age                 $11/M
up with the latest tools and techniques to help     Run Charges         $10/M
them become the most successful bass fisherman and                           
anglers.                                                                     
                                                    Sample Mailing Piece     
                                                    Required                 
All orders are approved on a reciprocal rental.                              
                                                    20% Commission to        
Orders cancelled prior to merge are subject to a    Recognized Brokers       
$100 flat cancellation fee plus any applicable    
production charges.  Orders cancelled after merge 
purge are payable in full.                        

Contact Statlistics List Management for More Information
69 Kenosia Avenue Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

Previous Page