FOOTBALL ENTHUSIASTS FROM AMERICAN MEDIA                    

   310,713  Football Enthusiasts  $100/M+$11/M      -----------DATE----------
                                                    July 2008                
Reach highly responsive sports merchandise buyers                            
who are avid fans of football and have purchased    -------MINIMUM ORDER-----
apparel and other sports related merchandise.       5,000                    
                                                                             
American Media, Inc. readers are educated,          -------UNIT OF SALE------
affluent, health conscious, and passionate about    N/A                      
their interests.  With discretionary incomes to                              
spend, they can be that targeted interest group     -----------MEDIA---------
you're looking for.  This file has been enriched    Direct Response          
with additional information to provide improved                              
targeting and maximum response.                     ----------GENDER---------
                                                    Can Select               
This file is a deduped masterfile made up of all                             
of the 12 American Media Health & Fitness and       --------ADDRESSING-------
Celebrity publications.  Included are:  Shape,      4UP Cheshire         N/C 
Muscle & Fitness, Flex, Fit Pregnancy, Men's        PS Labels           $10/M
Fitness, Natural Health, Star, National Enquirer,   Magtape             $25/F
Country Weekly, National Examiner, Globe, and       Diskette            $75/F
Mira.                                               E-Mail Transmission $75/F
                                                    FTP                 $75/F
American Media, Inc. (AMI) is the leading           Cartridge           $25/F
publishing company in the celebrity journalism and  Keying              $ 3/M
health & fitness categories.                                                 
                                                    --------SELECTIONS-------
                                                    State               $10/M
All orders are approved on a reciprocal rental.     SCF                 $10/M
                                                    Zip                 $10/M
Orders cancelled prior to merge are subject to a    Gender              $10/M
$50 flat cancellation fee plus any applicable       1 Month HL          $16/M
production charges.  Orders cancelled after merge   Paid                $10/M
purge are payable in full.                          Source              $10/M
                                                    Age                 $11/M
                                                    Income              $11/M
                                                    Credit Card Holder  $11/M
                                                    Lifestyle           $11/M
                                                    Pet Owner           $11/M
                                                    Run Charges         $10/M
                                                                             
                                                    Sample Mailing Piece     
                                                    Required                 
                                                                             
                                                    20% Commission to        
                                                    Recognized Brokers       


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