DIET/WEIGHT CONTROL ENTHUSIASTS FROM AMERICAN MEDIA         

    113,166     Active Subscribers  $100/M+$11/M    -----------DATE----------
                Fundraising Rate    $75/M           November 2011               
                Catalog Rate        $80/M           (updated quarterly)      
                                                                             
Reach diet/weight control subscribers.  These       -------MINIMUM ORDER-----
subscribers are actively seeking diet and weight    10,000                    
control offers to enrich and improve their                                   
lifestyle.  American Media, Inc. readers are        -------UNIT OF SALE------
educated, affluent, health conscious, and           N/A                      
passionate about their interests.  With                                      
discretionary incomes to spend, they can be that    -----------MEDIA---------
targeted interest group you're looking for.  This   Direct Response          
file has been enriched with additional information                           
to provide improved targeting and maximum           --------ADDRESSING-------
response.                                           4UP Cheshire          N/C
                                                    PS Labels           $10/M
This file is a deduped masterfile made up of all    Magtape             $25/F
of the American Media Health & Fitness and          Diskette            $75/F
Celebrity publications.  Included are:  Shape,      E-Mail Transmission $75/F
Muscle & Fitness, Muscle & Fitness Hers, Flex, Fit  Cartridge           $25/M
Pregnancy, Men's Fitness, Natural Health, Star,     Keying              $ 3/M
National Enquirer, National Examiner, and Globe.                             
                                                    --------SELECTIONS-------
American Media, Inc. (AMI) is the leading           State               $10/M
publishing company in the celebrity journalism and  SCF                 $10/M
health & fitness categories.                        Zip                 $10/M
                                                    Gender              $10/M
                                                    1 Month HL          $16/M
All orders are approved on a reciprocal rental.     Paid                $10/M
                                                    Source              $10/M
Orders cancelled prior to merge are subject to a    Age                 $11/M
$100 flat cancellation fee plus any applicable      Income              $11/M
production charges.  Orders cancelled after merge   Credit Card Holder  $11/M
purge are payable in full.                          Lifestyle           $11/M
                                                    Pet Owner           $11/M
                                                    Run Charges         $10/M
                                                                             
                                                                             
                                                    Sample Mailing Piece     
                                                    Required                 
                                                                             
                                                    20% Commission to        
                                                    Recognized Brokers       


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