THE PREMIUM OFFICE EQUIPMENT & MKTG MASTERFILE      USAGE   
FROM AMSTERDAM PRINTING                             EMAIL LINK        

    614,206    Total Buyers          $100/M         -----------DATE----------
    491,496    Telemarketing         $100/M+$65/M   January 2012             
    359,984    24 Month Buyers       $100/M                                  
    172,398    12 Month Buyers       $110/M         -------MINIMUM ORDER-----
     98,084     6 Month Buyers       $115/M         5,000                    
     55,878     3 Month Buyers       $120/M                                  
    195,795    Inquirers             $ 95/M         -------UNIT OF SALE------
    440,287    Email Addresses (See Email DC)       $500.00                  
                                                                             
The Premium Office Equipment and Marketing          ----------GENDER---------
Masterfile (OEM) from Amsterdam Printing combines   Male   36%               
an unduplicated universe of decision makers from    Female 49%               
the following catalogs:                                                      
                                                    -----------MEDIA---------
    Amsterdam Printing                              100% Direct Mail         
    Baldwin Cooke                                   (Catalog)                
    GOPROMOS                                                                 
    Successful Events                               --------ADDRESSING-------
    Union Pen Company                               4UP Cheshire          N/C
    U.S. Diary                                      PS Labels           $15/M
                                                    Magtape             $25/F
Amsterdam is a leading supplier of ad specialties,  Diskette            $75/F
business forms and human resource products.         E-Mail Transmission $75/F
                                                    Keying              $ 3/M
Buyers are executives ordering a wide variety of                             
top quality and competitively priced merchandise.   --------SELECTIONS-------
Products include business forms, memo pads, pens,   State               $10/M
executive gifts, desk diaries, and planners.        SCF                 $10/M
These professionals attend conferences, seminars    Zip                 $10/M
and trade shows on a regular basis.                 Gender              $10/M
                                                    Products Sold       $20/M
EMPLOYEE SIZE:                                      Sales Volume        $20/M
        1 -   4                       119,540       Employee Size       $20/M
        5 -   9                        53,334       SIC Code            $20/M
       10 -  19                        40,043       Recency             $10/M
       20 -  49                        40,124       Phones              $65/M
       50 -  99                        25,565       Run Charges         $10/M
      100 - 249                        15,014                                
      250 - 499                         4,408                                
      500 - 999                         2,071       Sample Mailing Piece     
    1,000 +                             1,388       Required                 
                                                                             
SALES VOLUME:                                       20% Commission to        
    $      1 - $   499                 65,679       Recognized Brokers       
    $    500 - $   999                 45,014     
    $  1,000 - $ 2,499                 41,136     
    $  2,500 - $ 4,999                 21,905     
    $  5,000 - $ 9,999                 15,782     
    $ 10,000 - $19,999                 10,762     
    $ 20,000 - $49,999                  8,287     
    $ 50,000 - $99,999                  2,868     
    $100,000 +                          2,324     
                                                  
PRODUCTS SOLD:                                    
    Pens                              209,173     
    Calendars                         107,432     
    Misc AD Specialty Products        138,005     
    Labels                              5,181     
    Envelopes                          20,965     
    Personnel Forms                    47,858     
    Misc HR Forms                       4,063     
    Other                              45,263     
                                                  
                                                  
All orders are approved on a reciprocal rental.   
                                                  
Orders cancelled prior to merge are subject to a  
$100 flat cancellation fee plus any applicable    
production charges.  Orders cancelled after merge 
purge are payable in full.                        

Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

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