TRAVELERS FROM BARRON'S                                     

    118,456     Travelers             $145/M+$15/M  -----------DATE----------
                Catalog Rate          $ 85/M        September 2008           
                Political Fundraiser  $100/M                                 
                Fundraiser Rate       $ 75/M        -------MINIMUM ORDER-----
                                                    7,500                    
The Barron's traveler is an affluent subscriber as                           
well as a proven mail order buyer with the          -------UNIT OF SALE------
discretionary income to enjoy the finer things in   $145.00 Average          
life.  They travel extensively for both business                             
and pleasure.  Barron's Travelers are an ideal      -----------MEDIA---------
audience for your credit card, time share, motor    Direct Response          
home, automobile, car rental, luggage, apparel,                              
outdoor, wine and gourmet food offers as well as    ----------GENDER---------
all types of travel offers such as cruises, group   15% Female               
tours, historic and cultural trips, weekend         66% Male                 
getaways, domestic and foreign travel.                                       
                                                    --------ADDRESSING-------
Barron's Magazine is America's premier financial    4UP Cheshire          N/C
weekly publication. The magazine's readers are      PS Labels           $10/M
some of the most elite investors, institutional     Magtape             $25/F
investors, financial professionals, and senior      Diskette            $75/F
corporate decision-makers. Each issue recaps the    E-Mail Transmission $75/F
past week in the financial market with enlightened  Keying              $ 3/M
editorial that provides its sophisticated                                    
readership with financial coverage that ranges      --------SELECTIONS-------
from future market predictions to analyses and      State               $10/M
insights guaranteed to help its readers make        SCF                 $10/M
smarter, more profitable decisions.                 Zip                 $10/M
                                                    Gender              $11/M
Pleasure Travel                 17,627              Home/Business       $11/M
Domestic Travel                 87,692              Enhancements        $15/M
Foreign Travel                  68,318              Travelers           $15/M
Cruise Travel                   37,449              Source              $16/M
                                                    Telemarketing       $50/M
                                                    Run Charges         $10/M
All orders are approved on a reciprocal rental.                              
                                                    Sample Mailing Piece     
Orders cancelled prior to merge are subject to a    Required                 
$50 flat cancellation fee plus any applicable                                
production charges.  Orders cancelled after merge   10% Commission to        
purge are payable in full.                          Recognized Brokers       

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