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UPPER MANAGEMENT FROM DAIRY HERD MANAGEMENT MAGAZINE        

    34,378   Executives   $125/M+$15/M              -----------DATE----------
                                                    September 2009           
Reach upper management executives from Dairy Herd                            
Management.  These executives are the owners of     -------MINIMUM ORDER-----
their businesses.                                   5,000                    
                                                                             
Dairy Herd Management is the monthly business       -------UNIT OF SALE------
magazine aimed to advise commercial dairy           N/A                      
producers. It is geared towards owners, managers,                            
employees, and their consultants who are working    -----------MEDIA---------
to improve nutrition, herd health, milk quality,    100% Controlled Circ.    
genetics, reproductive performance, and financial                            
management in order to run a competitive,           --------ADDRESSING-------
profitable dairy farm business. U.S. dairy          4UP Cheshire          N/C
producers are qualified recipients of this leading  PS Labels           $10/M
publication.                                        Magtape             $25/F
                                                    Diskette            $75/F
Dairy Herd Management is published by Vance         E-Mail Transmission $75/F
Publishing.                                         Keying              $ 3/M
                                                                             
                                                    --------SELECTIONS-------
All orders are approved on a reciprocal rental.     State               $10/M
                                                    SCF                 $10/M
Orders cancelled prior to merge are subject to a    Zip                 $10/M
$50 flat cancellation fee plus any applicable       Executives          $15/M
production charges.  Orders cancelled after merge   One Per Company     $15/M
purge are payable in full.                          Run Charges         $10/M
                                                                             
                                                                             
                                                    Sample Mailing Piece     
                                                    Required                 
                                                                             
                                                    20% Commission to        
                                                    Recognized Brokers       


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