List Management
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JUVENILE DIABETES RESEARCH FOUNDATION ENHANCED MASTERFILE
                                                    USAGE

    138,497  Full File Donors       $75/M+$11/M     -----------DATE----------
               (plus selections)                    March 2012               
             Non-Reciprocal Rental                  Names thru 02/12         
               Rate ADD:            $10/M           Updated 4x a year        
             Catalog Rate $10/M Off Base                                     
             Publishing Rate $10/M Off Base         -----MINIMUM-ORDER-------
             3 Month Hotline & $25+                 5,000                    
               Available to Commercial                                       
               Mailers Only                         ------UNIT OF SALE-------
                                                    N/A                      
Reach donors by interest from The Juvenile                                   
Diabetes Research Foundation.                       ---------GENDER----------
                                                    55% Female               
The Juvenile Diabetes Research Foundation is the    33% Male                 
world's leading nonprofit, non-governmental funder                           
of diabetes research.  Founded in 1970 by parents   ----------MEDIA----------
of children with diabetes, JDRF's mission is to     Direct Mail              
find a cure for diabetes and its complications                               
through the support of research.  These             -------ADDRESSING--------
premium-generated donors are caring, compassionate  4 UP Cheshire       N/C  
consumers who are great prospects for fundraisers,  Mag Tape            $25/F
catalog mailers and publishers.  Special pricing    Diskette            $75/F
and hotlines are available to encourage consumer    P/S Labels          $10/M
testing.                                            E-Mail Transmission $75/F
                                                    Keying              $ 3/M
For more information on the foundation's work for                            
diabetics, please visit our website at              -------SELECTIONS--------
www.jdrf.org.                                       State             $ 6/M  
                                                    SCF               $ 6/M  
Interest:                                           Zip               $ 6/M  
    Arts                            41,655          Gender            $ 6/M  
    Auto Work                       45,064          Enhancement       $11/M  
    Beauty/Cosmetics                57,139          $10+ Donors       $11/M  
    Boating/Sailing                 16,971          $25+ Donors       $20/M  
    Camping/Hiking                  19,613          $ 5+ Donors       $ 6/M  
    Career                          34,578          3 Mo Donors       $10/M  
    Cat Owners                      20,141          6 Mo Donors       $7.50/M
    Children's Interest             50,068          12 Mo Donors      $ 5/M  
    Collectibles - Antiques         35,768          24 Mo Donors      $2.50/M
    Collectibles - Coins            20,109          Running Charges   $10/M  
    Collectibles - General          54,877                                   
    Collectibles - Stamps           13,635                                   
    Community/Charities             59,400          Sample Mailing Piece     
    Computers                       78,065          Required                 
    Consumer Electronics            75,248                                   
    Cooking - General               76,263          20% Commission to        
    Cooking - Gourmet               72,293          Recognized Brokers       
    Cooking - Food                  85,418        
    Crafts                          71,946        
    Cruise Vacation                 20,717        
    Current Affairs / Politics      26,888        
    Dieting / Weight Loss           42,373        
    Dog Owner                       28,263        
    Electronics /  Computers        87,904        
    Environmental Issues            26,320        
    Exercise - Walking              36,675        
    Exercise - Health               81,883        
    Females by Age                 112,074        
    Fishing                         21,335        
    Gardening                       80,423        
    Golf                            36,909        
    Grandchildren                   29,300        
    Health / Medical                48,772        
    Home Furnishings / Decorating   86,173        
    Home Improvement                44,058        
    Home Improvement - DIYers       24,384        
    Hunting / Shooting              37,423        
    Investments, personal           54,185        
    Movie / Music                   70,964        
    Movie Collector                 25,692        
    Music - Avid Listener           46,517        
    Natural Foods                   36,862        
    Outdoors                        71,241        
    Pet Owner                       43,542        
    Photography                     19,635        
    Reading                                       
      Financial Newsletter          34,471        
      General                       87,657        
      Magazines                     88,524        
      Religious/Inspirational       23,626        
    Religious / Inspirational       32,005        
    RV                              20,706        
    Self Improvement                19,596        
    Sewing/Knitting/Needlework      26,305        
    Sports Enthusiasts              76,405        
    Sweepstakes / Contests          36,012        
    Theater / Performing Arts       15,838        
    Travel, Domestic                49,780        
    Wine                            17,936        
    Woodworking                     22,659        
                                                  
                                                  
All orders are approved on a reciprocal rental.   
                                                  
Orders cancelled prior to merge are subject to a  
$100 flat cancellation fee plus any applicable    
production charges.  Orders cancelled after merge 
purge are payable in full.                        

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