DESIGN ENGINEERS FROM IEEE                          USAGE

    15,742 US Members-                              --------DATE-------------
            Non-Advertiser          $195/M+$15/M    August 2008               
            Advertiser/Univ/Non-    $145/M+$15/M                             
              Profit Organizations                  -----MINIMUM-ORDER-------
     1,194 Canadian Members-                        5,000                    
            Non-Advertiser          $195/M+$15/M                             
            Advertiser/Univ/Non-    $145/M+$15/M    -----UNIT-OF-SALE--------
              Profit Organizations                  $150 Average             
     8,318 International Members-                                            
            Non-Advertiser          $340/M+$15/M    --------MEDIA------------
            University/Non-Profit   $230/M+$15/M    100% Membership          
              Organizations                         Controlled Circulation   
            Advertiser              $340/M+$15/M                             
                                                    --------GENDER-----------
Reach professionals involved in design and          93% Male                 
planning management with this list.                 Can Select               
                                                                             
Market directly to the world's leading              ------ADDRESSING---------
technology decision-makers from engineers to        4UP Cheshire        N/C  
computer professionals, the highest                 PS Labels           $10/M
concentration of senior technology decision-        Magtape             $25/F
makers can be found only in the IEEE Media          Diskette            $75/F
Spectrum Masterfile.  Each active subscriber is     E-Mail Trans.       $75/F
a paid member of The IEEE, the world's largest      Keying              $ 3/M
technical professional organization.                FTP                 $75/F
                                                                             
Selects include:                                    ------SELECTIONS---------
    Job Function                                    State/SCF/Zip       $10/M
    Job Title                                       Gender              $10/M
    Job Responsibility                              Occupation          $15/M
                                                    Geography           $10/M
                                                    Job Function        $15/M
                                                    Job Title           $15/M
All orders are approved on a reciprocal rental.     Job Resp.           $15/M
                                                    Line of Busn.       $15/M
Orders cancelled prior to merge are subject to a    Area of Interest    $15/M
$50 flat cancellation fee plus any applicable       Tech. Societies     $15/M
production charges. Orders cancelled after          Magazine Subs       $15/M
merge-purge are payable in full.                    Run Charges         $10/M
                                                                             
                                                                             
                                                    Sample Mailing Piece     
                                                    Required                 
                                                                             
                                                    20% Commission to        
                                                    Recognized Brokers       


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