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GOVERNMENT EXECUTIVE MAGAZINE                       USAGE
                                                    EMAIL LINK    

    78,448  Total Subscribers       $150/M          -----------DATE----------
     9,500  Email Addresses   (See Email Datacard)  January 2007             
                                                                             
"Government's Business Magazine"                    -----MINIMUM-ORDER-------
                                                    5,000                    
Government Executive Magazine is the authoritative                           
business publication for mid to senior-level        ------UNIT-OF-SALE-------
federal managers.  The twice-monthly magazine has   $48.00 Year              
staked its reputation on delivering top-flight                               
management news and analysis to the government      ----------MEDIA----------
leadership community.                               100% Controlled Circ.    
                                                                             
Government Executive keeps government leaders       --------GENDER-----------
abreast of critical technology solutions. It        Can Select               
offers insight into new innovations, and best                                
practices for getting the most out of technology    -------ADDRESSING--------
investments.                                        4UP Cheshire        N/C  
                                                    PS Labels           $10/M
JOB FUNCTION:                                       Magtape             $25/F
    Administrative/Operations       22,747          Diskette            $75/F
    Scientific/Technical/R&D        11,486          E-Mail Transmission $75/F
    Executive/Command               11,370          Keying              $ 3/M
    Legislative                      2,709                                   
    Personnel/Training/Manpower      4,145          ------SELECTIONS---------
    Purchasing/Finance/Logistics    11,003          State/SCF/Zip       $10/M
    Priv Sec Supp: Gen/Corp. Mgt.    5,729          Gender              $10/M
    Priv Sec Supp: Marketing Mgt.    1,671          Job Function        $10/M
    Priv Sec Supp: Program Mgt.      2,287          Government Agencies $10/M
    Other                            1,253          Purchasing Infl.    $25/M
                                                    Employee Rank       $10/M
GOVERNMENT AGENCIES:                                Purchasing Volume   $10/M
    Exec. Office of the President      784          Run Charges         $10/M
    US Dept. of -                                                            
     Agriculture                     3,760          Sample Mailing Piece     
     Commerce                        1,787          Required                 
     Education                         443                                   
     Energy                          1,427          20% Commission to        
     Health/Human Service            4,326          Recognized Brokers       
     Homeland Security               3,509                                   
     Housing/Urban Dev.                887          All orders are approved  
     Interior                        2,086          on a reciprocal rental.  
     Justice                         2,367                                   
     Labor                           1,064          Orders cancelled prior to
     State                             722          merge are subject to a   
     Transportation                  2,761          $50 flat cancellation fee
     Treasury                        2,233          plus any applicable      
    US Environmental Protect Agency  1,560          production charges.      
    US General Services Admin.       1,620          Orders cancelled after   
    Natl Aeronautics & Space Admin   1,664          merge purge are payable  
    US Postal Service                  722          in full.                 
    US Dept of Veterans Affairs      3,208                                   
    US Office of Personnel Mgmt        356                                   
    DOD/Office at Sec/Joint Commds   4,294                                   
    DOD/US-                                                                  
     Air Force                       5,824                                   
     Army                            9,323                                   
     Navy                            6,055                                   
    Other Military                     100        
    Federal/Legislative/Branch       1,195        
    Other Independent Agencies       2,567        
                                                  
PURCHASING INFLUENCE:                             
    No Purchasing Influence         20,231        
    Computer Hardware Influence     22,532        
    Computer Software Influence     24,950        
    Computer Services               18,575        
    Consulting Services             21,434        
    Furniture Influence                504        
    Peripherals Influence           12,995        
    Personnel Services Influence    16,315        
    Education/Training Influence    27,854        
    Systems Integration Influence   15,831        
    Communications Influence        15,741        
    Travel Influence                15,723        
    Office Equipment Influence      19,657        
    Financial Services Influence    12,362        
                                                  
EMPLOYEE RANK:                                    
    Major/LT Commander                 638        
    LT Colonel/Commander             1,136        
    Colonel/Captain                  1,513        
    General/Admiral                    500        
    GS-12 ($49,960 - $64,950)       13,330        
    GS-13 ($59,500 - $77,200)       15,091        
    GS-14 ($70,200 - $91,200)       13,428        
    GS-15 ($82,500 - $107,360)      13,183        
    Senior Exec. Srvs. ($113,000+)   5,303        
                                                  
PURCHASING VOLUME:                                
    Under $100,000                  10,228        
     $100,000 - $499,999             7,775        
     $500,000 - $999,999             5,187        
   $1 Million - $499,999             9,439        
   $5 Million - $10 Million          5,645        
   Over 10 Million                  17,685        


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