BANKING STRATEGIES                                  USAGE
                                                    EMAIL LINK    

    31,688  Active Subscribers  $125/M              -----------DATE----------
    16,014  Email Addresses (See Email Datacard)    January 2008             
                                                                             
Banking Strategies is a magazine published by BAI,  -------MINIMUM ORDER-----
the financial service industry's leading            5,000                    
professional organization. Through high-quality,                             
in-depth, and unbiased editorial coverage, the      -------UNIT OF SALE------
publication offers the latest news and information  $66.50 Year              
regarding the strategic and managerial issues in                             
today's complex and dynamic financial services      -----------MEDIA---------
businesses.                                         Direct Response          
                                                                             
Banking Strategies reaches a unique audience made   ----------GENDER---------
up of financial services industry newsmakers,       Can Select               
innovators, and senior level executives. They are                            
senior executives at banks and savings              --------ADDRESSING-------
institutions as well as non-bank financial          4UP Cheshire          N/C
services companies, which include insurance,        PS Labels           $15/M
brokerage, and mortgage firms.  The majority of     Magtape             $25/F
subscribers have strong purchasing power within     Diskette            $75/F
their organization.                                 E-Mail Transmission $75/F
                                                    Keying              $ 3/M
JOB TITLE:                                                                   
    Director/Trustee                       963      --------SELECTIONS-------
    Chairman/Vice Chairman/President/               State               $10/M
        CEO                              6,203      SCF                 $10/M
    CFO/EVP/1st Vice President/SVP/                 Zip                 $10/M
        COO/CIO                         10,991      Gender              $15/M
    VP/Div/Cont/Trea/Gen A               8,254      Job Title           $15/M
    AVP/Office Manager/Prof Staff        4,659      Primary Industry    $15/M
                                                    Asset Size          $15/M
PRIMARY INDUSTRY:                                   Multiple Job Func.  $15/M
    Commerical Bank/Holding Company     25,104      Run Charges         $10/M
    Savings Institution                  1,483                               
    Credit Union                           986                               
    Credit Card or Finance Company         606      Sample Mailing Piece     
    Insurance Company                      419      Required                 
    Investment/Brokerage Firm              709                               
    Mortgage Company                       245      20% Commission to        
    Accounting Firm                        172      Recognized Brokers       
    Corporation or Retailer                455    
    Government/College/School/Library      152    
    Prof/Consult/D222 Firm                 921    
                                                  
ASSET SIZE:                                       
    Over $500 Billion                    2,986    
    $100 to $500 Billion                 2,588    
    $ 60 to $100 Billion                   955    
    $ 30 to $ 60 Billion                 1,621    
    $  5 to $ 30 Billion                 4,066    
    $  1 to $  5 Billion                 7,258    
    $500 Million to $1 Billion           3,501    
    Under $500 Million                   6,142    
                                                  
MULTIPLE JOB FUNCTIONS:                           
    Audit                                3,266    
    Branch Delivery                      3,363    
    Call Center                          2,476    
    Capital Markets                      2,574    
    Card Management                      2,674    
    New Cash Management                  3,354    
    New Commercial Lending               5,057    
    Commercial/Corp Banking              4,133    
    Compliance/Regulatory                4,281    
    New Corporate Sales                  2,531    
    Fin & Accounting/Finance Management  5,750    
    Float Management                     2,241    
    New Fraud                            2,836    
    Human Resources                      3,271    
    Internet Delivery                    3,124    
    Investment Banking                   3,002    
    Investment/Ins Products              3,124    
    Legal                                2,493    
    Lending                              5,090    
    Loan Review/Credit Review            3,886    
    Marketing                            5,010    
    Operations                           7,409    
    Payments                             3,083    
    Retail Banking                       5,037    
    Risk Management                      4,647    
    Sales                                4,075    
    Security                             2,939    
    Small Business Banking               3,630    
    Technology                           4,151    
    Training & Development               3,428    
    Treasury/Asset & Liability Mgmt      3,438    
    Wealth Management                    3,177    
                                                  
                                                  
All orders are approved on a reciprocal rental.   
                                                  
Orders cancelled prior to merge are subject to a  
$50 flat cancellation fee plus any applicable     
production charges.  Orders cancelled after merge 
purge are payable in full.                        
         

Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

Previous Page