POLICE-THE LAW ENFORCEMENT MAGAZINE                 USAGE
                                                    EMAIL LINK    

    45,506  US Subscribers  $145/M                  -----------DATE----------
    31,247  Telemarketing   $145/M+$65/M            January 2010             
    24,283  Expires         $ 75/M                                           
    20,958  Email Addresses (See Email Datacard)    ---------MINIMUM---------
                                                    5,000                    
Published monthly by Bobit Business Media, Police:                           
The Law Enforcement Magazine is North America's     -------UNIT OF SALE------
leading periodical for working police officers of   N/A                      
all ranks. Each issue of Police contains                                     
thought-provoking features, law enforcement news,   ----------GENDER---------
tactical instruction, officer survival tips, as     82% Male                 
well as reviews and roundups of weapons, gear, and  7% Female                
technology.                                         Can Select               
                                                                             
Because Police is written and edited to appeal to   ----------MEDIA----------
all law enforcement officers, its readership        Controlled Circ.         
includes chiefs, commissioners, sheriffs, patrol                             
officers, tactical officers, detectives, federal    -------ADDRESSING--------
agents, school officers, corrections officers, and  4UP Cheshire          N/C
other law enforcement personnel.                    PS Labels           $15/M
                                                    Keying              $ 3/M
JOB TITLE:                                          Magtape             $25/F
  Chief/Commissioner/Sheriff             17,904     Diskette            $75/F
  Law Enforcement Officer/Deputy         22,776     E-Mail Transmission $75/F
  Director/Dept. Head                     1,816                              
  Detective/Investigator/Inspector        2,906     --------SELECTIONS-------
  Captain/Commander/Major                 2,495     State               $10/M
  Training Officer/Corporal               1,883     SCF                 $10/M
  Chairman/CEO/Pres/Owner                 1,108     ZIP                 $10/M
  Sergeant/Lieutenant                     7,118     Job Title           $15/M
  Special Agent/Federal Agency            1,130     Business Class      $15/M
  Other                                   3,132     Employee Size       $15/M
                                                    Sales Volume        $15/M
BUSINESS CLASS:                                     SIC Codes           $15/M
  Municipal                              33,100     Phones              $65/M
  County                                 13,486     Running Charges     $10/M
  State                                   4,449     Gender              $10/M
  Federal                                 2,843                              
  Private Security                        2,462     Sample Mailing Piece     
  Academy/School/Training Center          1,372     Required                 
  Other                                   1,941                              
                                                    20% Commission to        
EMPLOYEE SIZE:                                      Recognized Brokers       
    1 -  4                                2,676                              
    5 -  9                                1,051     All orders are approved  
   10 - 19                                1,098     on a reciprocal rental.  
   20 - 49                                1,345                              
   50 - 99                                  734     Orders cancelled prior to
  100+                                      730     merge are subject to a   
                                                    $50 flat cancellation fee

SALES VOLUME:                                       plus any applicable      
  $      1 - $499,999                     2,518     production charges.      
  $500,000+                               1,095     Orders cancelled after   
                                                    merge-purge are payable  
                                                    in full.                 
*Please take a look at other Bobit Business Media 
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-Work Truck                                       
-Auto Trim & Restyling                            
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-Hotrod & Restoration                             
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