STATLISTICS
List Management
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INSTITUTIONAL INVESTOR MAGAZINE                     USAGE   
                                                    EMAIL LINK 

 47,654  Active U.S. Subscribers     $185/M         -----------DATE----------
 44,771  Telemarketing               $185/M+$65/M   June 2011                
  3,065  Active Canadian Subs        $800/F                                  
  7,268  Active International Subs   $200/M         ----MINIMUM-ORDER------- 
  8,729  Email Addresses     (See Email Datacard)   5,000 - US/Intl          
                                                    Full File - Can          
"Financial Journalism's Voice of Authority"                                  
                                                    -----UNIT-OF-SALE--------
Institutional Investor Magazine provides            $445                     
world-class coverage of the major issues and                                 
personalities impacting the world of business and   --------GENDER-----------
finance to their discerning audience of             Predominantly Male       
influential financiers and professional investors.  85% Male                 
These senior level institutional investors,         15% Female               
corporate plan sponsors, government executives,                              
bankers and money managers, are responsible for     --------MEDIA------------
capital raising and investment decisions.           100% Direct Response     
                                                                             
Institutional Investor Magazine is edited for       --------ADDRESSING-------
influential corporate and financial                 4Up Cheshire         N/C 
decision-makers worldwide at corporations, banks,   PS Labels           $15/M
investment advisory firms, investment capital and   MagTape             $25/F
asset management companies as well as security      Diskette            $75/F
brokerage firms.                                    E-Mail Transmission $75/F
                                                    Keying              $ 3/M
Their areas of responsibility include cash                                   
management, corporate finance, equities, risk       --------SELECTIONS------ 
management, strategic planning and development,     State               $10/M
treasury, investor relations, investment and unit   SCF                 $10/M
trusts, hedge funds, mutual funds to marketing and  Zip                 $10/M
new business.                                       Telemarketing       $65/M
                                                    Industry            $15/M
Institutional Investor reports on and examines      Title               $15/M
trends in investments and finance, including how    Area of Responsible $15/M
money is invested professionally, performance       Employee Size       $15/M
measurement, investment research, legislation,      Sales Volume        $15/M
regulation, corporate finance and investment        SIC Codes           $15/M
banking.                                            Run Charges         $10/M
                                                                             
Approximately 16% hold C-Suite titles, 53% hold                              
Executive Senior Management titles (including       Sample mailing piece     
C-suite titles), and 47% hold Investment Suite      required                 
positions (CFO, CIO, Analysts, Portfolio                                     
Managers).  62% of these subscribers are on the     20% Commission to        
Buy-side and 31% are Sell-side.                     recognized brokers       
                                                  
Whether they're investing on behalf of pension    
plans, insurance companies, non-profit endowments,
hedge funds or other financial institutions, they 
look to Institutional Investor for the advice and 
information they need.                            
                                                  
Statlistics is also offering lead-generation      
opportunities on this file.  Please contact us    
today for more information, including pricing,    
availability, or to submit clearances.   This is  
another great way to prospect to these dynamic,   
responsive subscribers.                           
                                                  
Demographics:                                     
--median age 49                                   
--ave. household income  $619,200                 
--ave. net worth  $3,356,000                      
--ave. value of personal investments $2,745,000   
--employed by corporations with ave. gross sales  
  of $8.1 Billion                                 
                                                  
50% of these executives are involved with         
administering their corporate pension funds and   
401(k) strategies. In addition, 70% of II         
subscribers are involved in recommending and or   
purchasing investment & financial services for    
their organizations; including computer hardware, 
software, banking/professional services, money    
management services, travel services and so much  
more.                                             
                                                  
INDUSTRY:                                         
  Corporations                             5,388  
  Commercial Bank or Trust Company         3,533  
  Independent Investment Advisory Firm     2,656  
  Investment Bank, Securities Brokerage           
        Firm                               3,265  
  National Government                      1,583  
  Insurance Company                          853  
  Investment Capital/Asset Mgmt. Company   5,683  
  Technology                                 791  
  Real Estate (MGMT Co./Developer/Broker)  1,005  
  Educational Institution or Endowment     1,519  
  Hospital                                 3,348  
  Utility                                  1,044  
  Non-Profit Organization                    685  
  Credit/Finance Company                   1,514  
  Private Equity Firms                       671  
  Hedge Fund                               1,599  
  Securities Brokerage                     1,760  
                                                  
JOB TITLE:                                        
  CEO/Chairman/President                  11,207  
  Sr. VP/Executive VP/VP                   7,350  
  Finance Dir/CFO/VP of Finance            2,269  
  Pension Fund Manager/Admin.                353  
  Fund Manager/Portfolio Manager             831  
  Research Analyst                         1,161  
  Director                                 2,743  
  Investment Advisor                         672  
  Owner Partner                            2,029  
  Managing Director                        3,412  
  Treasurer                                  847  
  Controller                                 582  
  Chief Operating Officer                  1,173  
  Branch Manager                             415  
  Executive Director                         587  
                                                  
AREA OF RESPONSIBILITY:                           
  Arbitrage                                1,029  
  Asset Allocation                         3,064  
  Asset Backed Securities                  1,046  
  Bonds                                    1,699  
  Capital Markets                          2,053  
  Cash Management                          4,168  
  Commercial Paper                           482  
  Commodities                                613  
  Corporate Finance                        4,980  
  Corporate Lending/Banking                  645  
  Correspondent Banking                      282  
  Derivative Products                        661  
  Equities                                 5,197  
  Financial Futures/Options                  976  
  Fixed Income                             1,989  
  International Finance                      518  
  Investor Relations                       2,920  
  Loan Syndication                           328  
  Marketing/New Business                   4,258  
  Mergers & Acquisitions                     802  
  MIS/Data Processing                        366  
  Investment/Unit Trust, Mutual Funds      2,979  
  New Issues                                 375  
  Private Banking                            623  
  Private Placements                         874  
  Project Finance                            798  
  Public Finance                             500  
  Real Estate Investment                     934  
  Risk Management                          4,559  
  Strategic Planning and Development       4,900  
  Treasury                                 1,988  
  Trust Corporate & Personnel              1,041  
  Underwriting                               570  
  Venture Capital                            442  
  Employee Benefits/Human Resource         2,599  
  Commercial Banking                         820  
  Eurobonds                                  206  
  Securities                               1,038  
  Asset/Liability Management                 772  
  Emerging Markets                           552  
  Other                                    6,289  
                                                  
EMPLOYEE SIZE:                                    
      1 -   4                              6,412  
      5 -   9                              3,428  
     10 -  19                              2,839  
     20 -  49                              3,157  
     50 -  99                              2,185  
    100 - 249                              2,326  
    250 - 499                              1,322  
    500 - 999                              1,140  
  1,000 +                                  1,275  
                                                  
SALES VOLUME:                                     
  $1 - $499                                1,521  
  $500 - $999                              2,629  
  $1,000 - $2,499                          2,533  
  $2,500 - $4,999                          1,659  
  $5,000 - $9,999                          1,520  
  $10,000 - $19,999                        1,361  
  $20,000 - $49,999                        1,252  
  $50,000 - $99,999                          601  
  $100,000 - $499,999                        623  
  $500,000 - $999,999                        141  
  $1,000,000+                                 65  
                                                  
                                                  
All orders are approved on a reciprocal rental.   
                                                  
Orders cancelled prior to merge are subject to a  
$100 Flat cancellation fee plus any applicable    
production charges.  Orders cancelled after       
merge-purge are payable in full.                  

Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

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