MODERN TIRE DEALER                                  USAGE    
                                                    EMAIL LINK    

     32,309   Subscribers     $130/M                ----------DATE-----------
     30,956   Telemarketing   $130/M+$60/M          December 2007            
     11,943   Email Addresses (See Email Datacard)                           
                                                    -----MINIMUM ORDER-------
Modern Tire Dealer, published monthly by Bobit      5,000                    
Business Media, is edited for independent tire                               
dealers involved in wholesale/retail tire sales,    ------UNIT OF SALE-------
retreading and automotive service and repair.       N/A                      
                                                                             
These business executives look to Modern Tire       --------GENDER-----------
Dealer for up to date information and trends in     Can Select               
the tire industry, including marketing analysis,                             
business trends, merchandising, and sales methods.  ----------MEDIA----------
Modern Tire Dealer also has regular how-to          Controlled Circulation   
features in automotive services such as wheel                                
alignment, suspension work, batteries, tune-ups,    --------ADDRESSING-------
exhaust work, shock & struts and oil & lube.        4UP Cheshire         N/C 
                                                    PS Labels           $15/M
Modern Tire Dealer subscribers are top level        MagTape             $25/F
business executives who are buyers of services &    Diskette            $75/F
products for their companies.                       E-Mail Transmission $75/F
                                                                             
This list is a great list for any business to       --------SELECTIONS-------
business mailer as well as some consumer offers.    State/SCF/Zip       $10/M
                                                    Job Title           $15/M
JOB TITLE:                                          Business            $15/M
    President/Owner/Corp Officer         18,226     Employee Size       $15/M
    Manager/Asst. Manager/Sales Mgr.     13,968     Sales Volume        $15/M
    Other                                    37     SIC Codes           $15/M
                                                    Phones              $60/M
BUSINESS:                                           Run Charges         $10/M
    Independent Tire Dealer              29,724     Gender              $10/M
    Truck/Trailer Service Center            399                              
    Company - Owned Outlet                1,052     Sample mailing piece     
    Headquarters Office of Oil CO           546     required                 
    Other                                   421                              
                                                    20% commission to        
EMPLOYEE SIZE:                                      recognized broker        
    1-4                                   6,491                              
    5-9                                   5,582     All orders are approved  
    10-19                                 3,458     on a reciprocal rental.  
    20-49                                 1,144                              
    50+                                     251     Orders cancelled prior to
                                                    merge are subject to a   
SALES VOLUME:                                       $50 flat cancellation fee
    $1-$499,999                           7,467     plus any applicable      
    $500,000-$999,999                     2,596     production charges.      
    $1,000,000-$2,499,999                 2,029     Orders cancelled after   
    $2,500,000+                           1,093     merge-purge are payable  
                                                    in full.                 


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