MUSICIAN'S FRIEND - PACKAGE INSERT PROGRAM          USAGE   
                                                    POSTAL LINK    

  1,960,000     Annual Packages     $60/M           ----------DATE-----------
                                                    July 2008             
                                                                             
Maximum Size:   5 1/2" x 8 1/2"                     ------UNIT OF SALE-------
                  (Oversized-Inquire)               $275 Average             
                                                                             
Maximum Weight: 1/4 oz.                             ----------MEDIA----------
                                                    Direct Mail              
Maximum Inserts: 5                                  (100% Catalog)           
                                                                             
                                                    ------MINIMUM ORDER------
Musician's Friend - a catalog dedicated to          25,000                   
musicians, is the world's largest direct response                            
music catalog and website in the music world.       ---------GENDER----------
These buyers are hobbyists and professional         62% Male                 
musicians as well as serious music aficionados.     24% Female               
                                                    14% Unknown              
Inserts accompany top "brand name" products                                  
ranging from guitars, drums, keyboards, amps, DJ    -------------------------
equipment to books, apparel and software for the                             
classical and contemporary musician alike.          2 Actual Samples Required
                                                                             
Buyers have an average order of $275 and anxiously                           
await your vertical offers as well as apparel,      20% Commission to        
credit card, high tech, book and subscription       Recognized Brokers       
offers.                                           
                                                  
    - Average Age: 30                             
    - Average H/H income: $75,000                 
    - 65% married                                 
    - 80% own their own home                      
    - 40% have children                           
    - 55% PC Owners                               
                                                  
Projected Schedule:                               
    160,000 pieces delivered in August 2008       
    150,000 pieces delivered in September 2008    
    160,000 pieces delivered in October 2008      
    180,000 pieces delivered in November 2008     
    310,000 pieces delivered in December 2008   
    200,000 pieces delivered in January 2009      
    180,000 pieces delivered in February 2009     
    150,000 pieces delivered in March 2009        
    115,000 pieces delivered in April 2009        
    110,000 pieces delivered in May 2009          
    120,000 pieces delivered in June 2009         
    125,000 pieces delivered in July 2009         
                                                  
                                                  
Full insertion fees apply if order is cancelled   
within 90 days of insertion date.                 
     

Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

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